WTF was present at Lisboa Games Week, at FIL, with an activation aimed at reinforcing communication of the new WTF app and in which it is possible to scratch and win prizes. With this starting point, we developed an interactive scratch battle game.
In this competition, we combined the physical with the digital, where we challenged players to scratch a real vinyl according to the scratch marks appearing on the game screen. For 4 days, we had hundreds of DJ battles, and over 1200 players having fun.
Client: WTF