We had an idea: to give the clothing store´s mirrors the functionality of making it easy for us to compare different clothes we put on to try, and besides of making a video for comparison, to allow us to instantly share the new clothes we are trying so our friends can see and give us their opinion.
LG liked the idea and opened their showroom for us to make the first tests of this brand-new interactive mirror in their digital signage screens. The idea grew, and we also ended up developing multimedia contents to embed in mirrors for the hairdresser’s universe.