This Christmas season we digitally decorated the recent Mercedes-Benz store at CascaiShopping.
The store’s main stand out characteristic is the way it envolves the full shopping mall’s entrance with several digital screens, therefore the multimedia contents we developed had a strong purpose to make the visitors entrance experience feel magical and heart warming.
Besides the content creation for the several digital signage screens by LG, we developed interactive experiences. Visitors could glance at an elegant and cozy Christmas living-room every time they would walk by the large videowall in the corridor, and also explore a video gallery and enjoy a photo booth that integrated their picture into a beautiful christmas environment.
Client: Mercedes-Benz & C. Santos VP
We had an idea: to give the clothing store´s mirrors the functionality of making it easy for us to compare different clothes we put on to try, and besides of making a video for comparison, to allow us to instantly share the new clothes we are trying so our friends can see and give us their opinion.
LG liked the idea and opened their showroom for us to make the first tests of this brand-new interactive mirror in their digital signage screens. The idea grew, and we also ended up developing multimedia contents to embed in mirrors for the hairdresser’s universe.