INTERACTIVE EXPERIENCES @ STORE

We went to the Mercedes-Benz shopping mall store in CascaiShopping, to test on the 12 screen video wall provided with LG’s sponsorship, some interactive solutions that we developed in our studio.

In this video we can see different interactive content and interactive dynamics to integrate with the digital signage – activation of contents by voice; exploring a 360º image by hand movements; integrating in real-time a live image on the video wall; controlling visual content by the simple walking movement of a person; activating a content with the proximity of the person.
All these interactive dynamics are great for brand activation and in-store events. They are a new and fun way to engage people and explore the brand’s notoriety as well as to present products in an innovative way or to create a fun moment that relates the people with the brand and the most recent technologies.